Ever since it made its mark on the social activism stage with a starring role in the Moldova "Twitter Revolution" and the post-election riots in Iran, Twitter has secured its place as a valuable tool in organizing, information sharing, and activism.
And this handy form of social media isn’t just useful when you find yourself in the middle of a revolution, there are plenty of ways to use Twitter to get involved in a cause from the comfort of you couch. Yes, mobilization can happen even while wearing a Snuggie.
The first step to getting involved in 140 characters or less is to follow the right people, namely those interested in a similar cause. This extensive list of the top human rights activists is a great place to start. At www.WeFollow.com you can browse the top tweeters in categories like “Activist” and even sort them by the city. You can also follow us and see who we’re following at http://twitter.com/pmaward.
Next, set a personal goal to tweet about a human rights issue or a link to a story at least once a week (as Change.org’s Amanda Kloer suggests). Share a fun fact or a recent news story, re-tweet someone’s cause, or encourage others to join in. Whether it be spreading the word about free speech violations, jailed journalists, or the good work of others, persuade your followers to do what they can to help.
Artist and Poet Laureate Larry Jaffe tweeted the Declaration of Human Rights 140 characters at a time on his twitter account. Jaffe is the first to admit he is no Twitter expert, but one tip he has is to use the platform to connect with people. “Despite the appearance that Twitter is a ‘broadcast’ medium, it really is full of rich emotional interaction,” Jaffe says. “Change happens one person at a time even if you are engaging in a dialog of thousands, you still have to connect.”
And the ultimate form of connecting is collaborating with your fellow Twitterers. Collaboration is really the key to putting the social in your social media activism. Use hashtags to organize tweets about a certain topic or event and join groups so others can find your account. Once you have organized a network with your Twitter peers, it’s up to you to decide where and how far you want to take it.
Christian Kreutz at CrissCrossed points out that although social media sites can easily remain a place mainly for leisure, they also have the potential to harness the power of mass collaboration. And for an idea of what that could look like, think to the campaign against FARC in Columbia that lead to mass rallies, or the campaign in Estonia that lead to a 50,000 person turnout to clean up the entire country in a day.
Inspired yet? Click here to start tweeting.
Credit: Flickr, respres
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